Fuglen
Brand direction
2022
Natural state / FUGLEN


Fuglen is an iconic Oslo institution, blending a coffee bar, cocktail lounge, and vintage design shop. In 2020, I led the brand and communication direction for its up-branding.
Founded in 1963, Fuglen has since expanded to multiple locations in Oslo, Tokyo, Korea and Indonesi. Each venue adapts to its surroundings while maintaining a commitment to high-quality coffee, craft cocktails, and Norwegian design. More than just a café, Fuglen enhances place identity and fosters local cultural engagement.
Founded in 1963, Fuglen has since expanded to multiple locations in Oslo, Tokyo, Korea and Indonesi. Each venue adapts to its surroundings while maintaining a commitment to high-quality coffee, craft cocktails, and Norwegian design. More than just a café, Fuglen enhances place identity and fosters local cultural engagement.
Fuglen

